Ruben Komangapik, a renowned Inuit Artist, and David DuBois, a Hard Rock Artisan, collaborate to handmake a unique style of beaded Inuit Jewellery. Part of the proceeds are given back to the Inuit Community. Arctic ivory is rare, authentic, and legally obtained in Canada directly from Inuit hunters as part of their heritage, their hunting birth-right and balanced needs for their community’s survival. “TUUGA” means ivory, in the Inuktitut language. The TUUGA emblem and hallmark are registered as a Canadian Trademark, includes Inuit syllabic lettering and symbols to confirm provenance.